On March 200, 1, more than 2017 business representatives found out about international export opportunities (including entry into the Indian market) as well as trends and pitfalls in foreign trade at the Thuringian Foreign Trade Day.


Mike D. Batra, foreign representative of LEG Thuringia, on the support for Thuringian companies entering the Indian market.

As the official foreign representative of LEG Thuringia / Thuringia International for India, Mike D. Batra, co-founder and managing director of Dr. Wamser + Batra GmbH, the inquiries from the Thuringian economy. In numerous individual discussions with the entrepreneurs, many questions about the Indian market have already been clarified and a practical path to India has been outlined.

India market entry – tailor-made for small and medium-sized companies

For the small-scale industrial landscape of the Free State, a separate export strategy and very targeted measures are required, especially for entry into the Indian market. With the “Export Initiative Mechanical Engineering”, the Thuringian Ministry of Economics, Science and Digital Society offers companies numerous tools and funding to specifically target difficult markets such as India.

As part of the joint offer from Thüringen International and the management consultancy Dr. Wamser + Batra GmbH can put together an individual support package for every interested company to develop the Indian market. This includes participation in trade fairs, business trips, market research but also the individual search for and initiation of contacts on site, including the use of suitable funding instruments.

The first interested parties were able to take the next steps in the form of a Market Analysis: or Sales partner search .

Thuringia meets India

Here you will find a review of our previous events Activities as foreign representative for LEG Thuringia. This particularly includes a look back at the official delegation trip from the Free State, which was the first step for many companies from Thuringia to enter the Indian market.

(Photo: LEG Thuringia / Thomas Abé)