Our current book “Corporate Management India: The Management Handbook for Practice” addresses the most important aspects and most pressing problems in business in India today and shows practical instructions for medium-sized companies on how to deal with everyday business on the subcontinent. The content deals in particular with the topic of sales, dealing with business and joint venture partners as well as the topic of human resources, including management and control of the Indian business.
Now also available as an eBook!
Kindle edition by Wolfgang Bergthaler (author), Werner Heesen (author), Karsten Echle (author), Dr. Johannes Wamser (editor), Mike Batra (editor):
This book is characterized by a very clear analysis of the typical risks that German and European companies encounter in every phase of the relevant activities and collaborations in India and it derives practical instructions from this.
This makes the volume a “vademecum” by practitioners for practitioners, offering advice and help in every phase of entrepreneurial activity - from market development to personnel recruitment and management to dealing with the problem of corruption; not least because it encourages you to constantly examine and question your own assumptions, expectations and behavior patterns.
In this respect, the booklet belongs in the reference library of every German company that wants to achieve sustainable and long-term success in India. It will also provide entrepreneurs who have been active in India for a long time with some new insights, or at least one or two aha experiences. I therefore wish the manual to be widely distributed. – Bernd Mützelburg, former Ambassador of the Federal Republic of Germany to India
“Corporate Management India” on other eBook platforms:
Thalia – Google – iTunes – worldview - Barnes & Noble - Kobo –Amazon Kindle
Happy reading friends!
